bus-9,2
“Dynamics of foreign markets” Please respond to the following:
- Wal-Mart, Nike and McDonald’s have all achieved great success domestically but they have encountered mistakes internationally in spite of the domestic achievements. Explain three (3) challenges that companies may overlook when entering a foreign market.
- Using the challenges that you have indicated, list – five (5) marketing tips that all businesses need to be aware of prior to entering a foreign market and explain the meaning of each marketing tip.