Cybrary Research and Review of Comparator Group Companies

UNIT 3 INDIVIDUAL PROJECT DUE

 

THE COMPANY THAT I HAVE CHOSEN IS WYNDHAM HOTEL GROUP

 

Step 1: Examine Comparator Group Companies

Refer to the SEC Form DEF14A Annual Proxy Statement obtained during Unit 1, identifying the company’s comparator group.

  • Visit each of the companies’ Investor Relations Web sites. Download and review copies of their most recent SEC Form DEF15A, Proxy Statement, focusing on Compensation Philosophy, Executive Compensation, the Report of the Compensation Committee, and compensation plans up for vote or ratification by shareholders, if any.

Step 2: Cybrary Research and Review of Comparator Group Companies

Using the Cybrary databases below, review business research reports on the comparator companies.

  • Hoovers Pro (D&B): A database of over 14,000 capsules offers profiles of individual companies, with links to news, lists, stock quotes and 4,000 full profiles. Searchable by company name, individual surnames, keywords, and ticker symbols. Full Text.
  • First Research (D&B): First Research is an industry intelligence company, offering its reports through the Hoover’s platform. Industry intelligence available includes: First Research Industry Profiles that cover more than 600 industry segments; First Research Industry Profiles include industry overviews, which provide a brief summary of the key players and outline the landscape of an industry; and call prep questions designed to help users engage prospects and clients in discussions about their business issues and challenges.
  • Business Source Complete (EBSCO): Business Source Complete offers full text coverage in all disciplines of business, including marketing, management, accounting, finance and economics. Additional full text, non-journal content includes market research reports, industry reports, country reports, company profiles and SWOT analyses.

Media and Public Relations Databases

  • Using the Cybrary databases below, search for stories and articles on the company relating to strategic human resources topics (e.g., employee or labor relations, human capital management, compensation and benefits, diversity, affirmative action, outsourcing, downsizing, employment law matters, etc.) published in the last 12 months.
  • Newsstand (Proquest): Proquest Newsstand offers access to full text of over 1,300 newspapers. The collection includes national newspapers including.
  • Regional Business News (EBSCO): Regional Business News provides full text for more than 80 regional U.S. and Canadian business publications.

Step 3: Assessment of the Comparator Group Human Resources Posture

Based on analysis of information obtained in Steps 1–3, prepare a professionally written report assessing the overall comparator group’s human resources posture, suitable for presentation to the senior executives of the company. Your report should present your assessment of the human resources areas listed below. The body of the report should be 8–10 pages excluding title, references page(s), and any appendices.

  • Benefits and Compensation
  • Business Leadership and Strategy
  • Diversity
  • Employee Relations
  • Ethics and Corporate Social Responsibility
  • Organizational and Employee Development
  • Talent Management
  • Technology
  • Best Practices in Human Resource Management

UNIT 4 INDIVIDUAL PROJECT DUE

 

Step 1: Assess the Company’s Human Resources Competitive Position

Leveraging the work completed in the Individual Assignments for Units 2 and 3, assess the company’s human resources competitive position. Be sure to evaluate the company’s position within the industry and among its comparator group.

Step 2: Identify and Evaluate Human Resources Risks and Opportunities

Leveraging the work completed in the Individual Assignment for Units 1–3, identify and evaluate the company’s human resources risks and opportunities. At least 3 risks and 3 opportunities should be included in your evaluation.

Step 3: Assessment of the Company’s Human Resources Competitive Position

Based on analysis of information obtained in Steps 1–3, prepare a professionally written report assessing the assessment of the company’s human resources competitive position, risks, and opportunities suitable for presentation to the senior executives of the company. Your report should present the information listed below. The body of the report should be 8–10 pages excluding title, references page(s), and any appendices.

  1. Industry Competitive Position
  2. Comparator Group Competitive Position
  3. Human Resources Risks (minimum of 3)
    • Description
    • Analysis
  4. Human Resources Opportunities (minimum of 3)
    • Description
    • Analysis
  5. Overall Assessment of the Company’s Human Resources Competitive Position

HERE IS UNITS 1 & 2 BECAUSE THEY ARE NEEDED TO COMPLETE 3 & 4 

 

UNIT 1:

Step 3: Web Site In-Depth Review

About Section

  • Review information on the company’s mission, core values, history, leadership, and strategy.
  • Review the company’s history and examine its global presence in terms of production, facilities, manpower and corporate social responsibility.
  • Review the company’s products or services, examining possible differences by geographic region or subsidiary/division.
  • Review the company’s use of technology, examining possible differences by geographic region, product, subsidiary/division, or functional department (marketing, legal, information services, human resources, advertising, etc.).
  • Review the company’s human resources philosophy and examine the demographics of its workforce, paying close attention to policies or practices relative to diversity, affirmative action, gender, sexual orientation, and disability.

Investor Relations Section

  • Download and read the most recent SEC Form 10K, Annual Report, focusing on the Management Discussion and Analysis section and human capital related costs detailed in the financial statements and related footnotes.
  • Download and read the most recent SEC Form DEF15A, Proxy Statement, focusing on Executive Compensation, the Report of the Compensation Committee, and compensation plans up for vote or ratification by shareholders, if any.
  • Download and read Press Releases published over past 24 months, noting strategic initiatives that involve or affect human capital.

Careers Section

  • Review Careers Landing Page and examine content that communicates the company’s people philosophy and shares insights on what it is like to work at the company.
  • Review the company’s approach to recruiting experienced hires, job positing process, and college recruiting.
  • Review the company’s compensation philosophy and its approach to total rewards.

Step 3: Assessment of the Current Human Resources Environment

Based on analysis of information obtained in Steps 1–3, prepare a professionally written report assessing the current human resources environment, suitable for presentation to the senior executives of the company. Your report should present your assessment of the human resource management topics listed below, indicating the impact of each on the company. The body of the report should be 8–10 pages excluding title, references page(s), and any appendices.

  • Employee Engagement Strategies
  • Global Talent Management
  • Corporate Social Responsibility
  • Human Resource Technology
  • Employment Law and Human Rights Issues
  • Emerging Trends in Human Resource Management
  • Human Capital Challenges in the 21st Century
  • Best Practices in Human Resource Management

References

Fortune 500 2014. (2015). Fortune. Retrieved from http://fortune.com/fortune500/

SHRM Foundation. (n.d.). Retrieved from http://www.shrm.org/foundation

 

UNIT 2:

Step 1: Cybrary Research and In-Depth Review

Business Analysis Databases

  • Using the Cybrary databases below, obtain and review business research reports on the company examined in Unit 1.
  • Save copies of the reports as you will need to be able to refer to them during the remainder of the course.
  • Hoovers Pro (D&B): A database of over 14,000 capsules offers profiles of individual companies, with links to news, lists, stock quotes and 4,000 full profiles. Searchable by company name, individual surnames, key words, and ticker symbols. Full Text.
  • First Research (D&B) First Research is an industry intelligence company, offering its reports through the Hoover’s platform. Industry intelligence available includes: First Research Industry Profiles that cover more than 600 industry segments; First Research Industry Profiles include industry overviews, which provide a brief summary of the key players and outline the landscape of an industry; and call prep questions designed to help users engage prospects and clients in discussions about their business issues and challenges.
  • Business Source Complete (EBSCO): Business Source Complete offers full text coverage in all disciplines of business, including marketing, management, accounting, finance and economics. Additional full text, non-journal content includes market research reports, industry reports, country reports, company profiles and SWOT analyses.

Media and Public Relations Databases

  • Using the Cybrary databases below, search for stories and articles on the company relating to strategic human resources topics (e.g., employee or labor relations, human capital management, compensation and benefits, diversity, affirmative action, outsourcing, downsizing, employment law matters, etc.) published in the last 12 months. Save copies of the articles as you will need to be able to refer to them during the remainder of the course
  • Newsstand (Proquest) Proquest Newsstand offers access to full text of over 1,300 newspapers. The collection includes national newspapers.
  • Regional Business News (EBSCO) Regional Business News provides full text for more than 80 regional U.S. and Canadian business publications.

Step 2: Corporate Social Media In-Depth Review

Review the selected company’s presence on at least 8 corporate social media channels, paying particular attention to human resources issues or topics. Consider a diverse range of social media channels, including video sites, blogging sites, photograph-sharing sites, and more.

Step 3: Assessment of the Company’s Human Resources Posture

Based on analysis of information obtained in Steps 1–3, prepare a professionally written report assessing the company’s current human resources posture, suitable for presentation to the senior executives of the company. Your report should present your assessment of the human resources areas listed below. The body of the report should be 8–10 pages excluding title, references page(s), and any appendices.

  • Benefits and Compensation
  • Business Leadership and Strategy
  • Diversity
  • Employee Relations
  • Ethics and Corporate Social Responsibility
  • Organizational and Employee Development
  • Talent Management
  • Technology

PLEASE LET ME KNOW IF THERE ARE ANY QUESTIONS OR CONCERNS.  PLEASE PLARAGRISM

 

 
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