Export Business plan

Business Plan Requirements

 Business Plan Recommended Pages Section header Summary      

Part I

1

Purpose

Why has the plan been written?

 

Part II

1

Table of Contents

Table of contents

 

Part III

1

Executive Summary

This is short and concise. It covers the principal points of the report, and is prepared after the plan has been written.

 

Part IV

≥7

Introduction

Introduction – what product and foreign country did you select and why

  Situational Analysis  

Describe the product to be exported

   Present a brief history of the country as it relates to its origins and trade history     Cultural Overview  

The norms, practices, social structure, etc. that may aid (or hinder) the reception of your product

Consumer attitudes toward product

Educational levels; ability to comprehend instructions, ability to use product

Languages; labels, instructions

  Political Environment  

An overview of the governance structure of the country along with any legal-political forces

Certain required or prohibited features 

Label and packing requirements

  Export Marketing Plan  

Long and short-term goals, characteristics of an ideal target market for your product given the country selected, market screening

  Economic Decelopment  

How developed the country is, and how this will influence the success of your product

Purchasing power

Wages

Infrastructure

  Summary Summary   Part V 2 References References

paper must be in APA format to include:  The use of headings and subheadings Times New Roman 12-point font 1 inch margins Paragraphs with a minimum of at least 5 sentences The first line of each paragraph should be indented 1/2 inch At least one to two reference (or works cited) pages. References must be no older than 5 years. Select a product of which you will export to a foreign country.  After your product is chosen, decide on a foreign country to which you will export.  Develop an Export Business Plan.

 

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