Services Markets and Ethics – Discussion

Help And Please Read All Before You Respond
May 2, 2021
Discussion 2: Nature vs. Nurture
May 2, 2021
Topic 1:

Pick two services companies, one consumer company, and one business-to-business (industrial) manufacturer. What can a company in each of these industries do to make its services more tangible to customers?

Topic 2:


A soda company wants to market their product in several lesser developed countries in Africa. What ethical considerations do you think they need to address and why?


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