answer some question 2
Answer three questions about marketing language.
like this
- Find a brand that uses Out-of-Home (OOH) advertising.
- Provide a website link to an OOH ad (ensure that it takes me directly to the ad and not a page of many ads)
- Website link:
- Describe the ad: (3 points)
- What type of OOH ad is it e.g., Transit, billboard
- Describe the ad in 3 sentences
- Describe the target for the ad (create a vivid image in my mind of the target audience)
- Demographics
- Psychographics
- Geographics
- Will it get attention? Why/why not?
- Does it communicate the core message in a convincing way? How and why?
From the target’s perspective, was this an effective ad? (2 points)